Your Brand DNA decides what Blost writes about and in what voice. It is worth a look from time to time. (4 steps, about 5 min)
STEP 1
Open Brand DNA
Settings → Brand DNA.
The Brand DNA page
STEP 2
Fix the details
Here you find the Industry, Target audience, Voice & tone, Primary language and Main topics. Blost works from these for every article. Of the Main topics, the first three (highlighted) get priority in the next articles.
Fixing the details
STEP 3
Tell Blost what to watch
In the Instructions for Blost field you can give specific requests: what to emphasize, what to avoid, how to address readers.
Telling Blost what to watch
STEP 4
Save
Click the Save changes button. The change applies from the next article.
Saving
Good to know:
You can set your brand’s look (logo, main color) on the Brand appearance card, so the blog matches your own style.
✓ Done!
Didn't work, or stuck?Ask the Blost AI assistant (bottom right corner), or write to us: info@blost.ai
